Re:What Happens Next Will Amaze You
by wcummings on Wednesday September 23, 2015 @11:47AM
(#10265741)
Selling all your inventory this way is incredibly unrealistic for most people.
Re:What Happens Next Will Amaze You
by mozumder on Wednesday September 23, 2015 @04:07PM
(#10267774)
Then focus on developing an audience. Don't even bother chasing pennies for programmatic ads.
Once you have your audience, it becomes easier to sell ads this way.
Depends on your product/service category. There are sole operators making $x0k/mo from Amazon's affiliate program because they picked an overlooked category and promoted big ticket items. 5% of a $15 book is a pittance, but 5% of something that's $x00 is a different story.
You're really supposed to curate display ads. But, this means you'll have to make the call to your local advertisers to actually sell the ads. ("Hey do you want to place an ad on our site for 6 months for $500? I'll take you out for pizza & beer if you're interested so we can talk details.") You're not going to sell display ads to Amazon, but you might for your local gaming shop.