- 6.2% SS + 1.45% medicare fica taxes
- health insurance, of which the employer's share can easily run $1k/mo for a couple in their 30s
- 1.5% payroll tax if in sf, or 0.34% payroll tax for mta in nyc;
so if someone makes $100k in sf, the employer pays
(1.0 + 0.0765 fica + 0.015 city payroll tax) * 100k
+ 12*1k health insurance
+ 12 * $1200 monthly rent
+ 12 * $100 snacks/office supplies
+ maybe $500/year for unemployment insurance and various other fees
totaling (1.0765 + 0.015) * 1e5 + 12*(1e3 + 1.2e3 + 100) + 500 = $137k. That doesn't include any activities, hardware, or meals. If you buy lunch, a former employer budgeted $14 per person day, so assuming 250 work days = $3500/yearI do think 70% is about the best you can really do ($142k), but I agree 50% would be lavish. Throw in a regular dinner program, or some regular offsite meals & entertainment doesn't hurt. Since 274(e) expenses are fully deductible, IRS is basically paying for 35-40% of that annual picnic, holiday dinner, Caribbean retreat, etc. so it's smart for companies to shell out some real money for these outings.
tangent: security via obesity is a cool idea.
You can get some economies of scale with more revenue generating employees vs. cost center employees, but no matter what, as companies grow they need cost center employees to make the ship sail.
It's not perfectly accurate, but it's surprisingly good in terms of figuring out runway. Staffing costs are typically the lions share of business costs for software companies. This gets weird if they do lots of advertising, or have enormous hosting costs or something, but it's usually on the order of 70-80% of the total operating costs (by comparison renting physical locations like offices is usually among the cheapest).
So let's assume they had 26 people, that's between $5.2m-6.5m per year...right in line with what the actual math shows ($5.67m).
There's other ways of estimating, like if you think a company is running cheap you can go with the old "10 people for a million dollars a year" guess, but I've found that to be increasingly inaccurate.
The reason the numbers look like this isn't because that's what people get paid, but because of all the other cost burdens on having employees -- most of which are already covered here.
It's also one of those things that makes me scratch my head when startups hire huge staffs too early. In good markets, hiring loads of people isn't a huge deal, but burning millions per year you don't have doesn't make much sense.
In 2015, a new employee costs $150,000, and their computer still costs $3000 (or less) - and now lasts at least 2 years, and in many cases, can be stretched out to three years.
In Redwood City, industrial/quasi commercial space in 2007 was going for $1.50/sq/foot - figure * 200 per employee = $3600/year for office space.
Desk, chairs, cubes, etc.. cost around $1500/employee delivered/installed (Always buy used. Add an extra $600 if you want Aeron Chairs).
I would be interested in seeing if anybody has a soup-nuts assessment for all of the office costs for an employee in 2015 in the valley.
Given the number of employees in the company (26), 3 co founders, who form half of a 6 C-level team, it's likely that the team size increased along that curve as well (3M, 5M, 9M). This is entirely speculation at this point.
But after some further reading, it's possible that their business model may have just been not profitable. For each reader who read more than 10% of a book, the full retail price of the book is paid out to publishers. For people reading 3-4 books a month, they would be making a loss from those customers.
If you aren't the sort that reads 3-4 books a month, then you are also probably not the kind of person who spends a 10 USD subscription service to an 'all-you-can-read' ebook service. Therefore the larger base of customers there were probably loss makers. So assuming a growing customer base made up of loss makers it's entirely likely that they burnt out funds. Now that the running costs of a business in general were clarified in a reply above it actually makes sense that the money could have run out.
> In a blog post on Monday, Oyster’s founders said they were “taking steps to sunset” the company’s service, which launched in 2012.
Other data like crunchbase pointed to 2012 too.
http://recode.net/2015/09/21/oyster-books-shuts-down-team-he...
Between 2012 October and 2015 September they ran out of 17M USD. That's a burn rate of 5.67M USD per year.
For 26 employees, if we stupidly assumed no other costs, that nearly 218k USD salary per year.
Obviously that's not right. Let's assume they paid an average of 100k USD per year to each employee. That's 2.6M USD burnt for salaries. Which means that infrastructure, ad spend, and administrative costs and taxes (?) came to just over 3M USD per year.
And that's assuming they received ZERO money while they were running. Which is of course a load of tosh.
I'm unaware of the US market's costs in running a business but those numbers seem abnormal. Am I missing something here or does this seem plausible?