wetafur
According to Brin and Page: "Don't be evil. We believe strongly that in the long term, we will be better served-as shareholders and in all other ways-by a company that does good things for the world even if we forgo some short term gains. This is an important aspect of our culture and is broadly shared within the company."
http://blog.dynamoo.com/2013/10/google-ads-and-fff7ed-whats-...
From http://gawker.com/5637234/gcreep-google-engineer-stalked-tee...
In at least four cases, Barksdale spied on minors' Google accounts without their consent, according to a source close to the incidents. In an incident this spring involving a 15-year-old boy who he'd befriended, Barksdale tapped into call logs from Google Voice, Google's Internet phone service, after the boy refused to tell him the name of his new girlfriend, according to our source. After accessing the kid's account to retrieve her name and phone number, Barksdale then taunted the boy and threatened to call her.
In other cases involving teens of both sexes, Barksdale exhibited a similar pattern of aggressively violating others' privacy, according to our source. He accessed contact lists and chat transcripts, and in one case quoted from an IM that he'd looked up behind the person's back. (He later apologized to one for retrieving the information without her knowledge.) In another incident, Barksdale unblocked himself from a Gtalk buddy list even though the teen in question had taken steps to cut communications with the Google engineer.
>That's precisely what Google is trying to achieve with its mapping initiative. The firm is investing heavily in community tools (not to mention SDKs for developers) that give us an opportunity to participate: posting, querying and modifying data.
So is OpenStreetMap, Navteq(commercial again) [2] and other mapping companies. Atleast Navteq/Nokia allows you to download complete offlline maps for their Here maps on supported devices unlike Google which wants to force people to be online for tracking/advertising purposes.
[1] http://digiday.com/platforms/google-tracking/
[2] https://mapreporter.navteq.com/#dashboard
[3] http://blog.dynamoo.com/2013/10/google-ads-and-fff7ed-whats-...