vistoya.com — think Dribbble for the fashion industry (if you’re a designer or brand), or Product Hunt for fashion (if you’re a shopper).
The core idea: fashion pros need a place to show their vision, not just list their products. Most platforms today are built for transactions, not creative discovery.
I started with a web app (not mobile-first) because it’s a platform for pros, and pros work on desktop. When solving the classic chicken-and-egg problem, it made sense to optimize conversion for the supply side first — the content creators.
Dribbble has over 16M users. If something similar takes off in fashion, the monetization potential is even more interesting — not just via pro accounts, but by layering a marketplace on top once the community is thriving.
The marketplace won’t look or feel like traditional e-commerce. Here, you’re not shopping — you’re discovering brands through their creative output, storytelling, and visual identity. It’s shopping without realizing you’re shopping.
I’m planning to test multiple TikTok organic growth agencies to drive early traffic and build the initial network effects.
If this resonates with you — fashion, creator economy, community-driven discovery — would love to chat.
Been building a platform in fashionTech - think dribbble/producthunt but for fashion(only invited creators can publish content...)Andrew Chen talks about atomic networks as a way to deal with chicken n egg problem.. and the way to do that for me is just cold outreach to GOOD designers and brands. But you've guessed it; the good ones would only use it if they could get lots of potential...