suma_m

Tech stack is LAMP. We will be releasing the API shortly when I can share greater details.

Thanks!

We are looking at 3 sources of revenue: 1. Affiliate commissions 2. Integrated advertising 3. Subscriptions to color trend reports targeting companies that base their product decisions on color trends (fashion, home, graphics etc.) This would, of course, take a certain amount of traction for Palet.ly to hold credibility as 'collective color consciousness'

I totally agree with you. In fact, we are testing a more user-friendly page. Here is the testing page - http://palet.ly/Architecture/Rustic-Palettes-Of-Provence/Cha....

Thanks for the feedback. Keeping the design clean was key to let the color palettes / products to pop out. About the name, I guess its too late to rethink that one :)

The one feature that differentiates Palet.ly from competition is our color matching app. Users can upload a celebrity picture - point to the shirt / scarf / any item to generate color matches from the product database. Most of our users tend to upload celebrity / street style images, recreate the look and shop for matching products.