searchmartin
BUT: the underlying point is still valid, these are not sear results, that come from a search engine. These are answers, from an answer engine.
(But still made you click ;) )
Best regards, “SEO scoundrel”
Do some research before trying to put people down, it’s unbecoming.
http://webmarketingschool.com/no-twitter-did-not-just-de-ind...
What they did was some perfectly legitimate duplicate content protection.
Will write it up in a bit more detail...
iCloudHack: DropBox the More Likely Source
Want to Spam Google? Get Y Combinator Funding
Please, Please Ignore Google SEO FUD
Google to remove exact targeting from Adwords
I've done a fair bit of Cutts baiting in the past, but I do have absolute respect for the man, and the position he's in (we SEO's dont make it easy for him a lot of the time)
Negative SEO Does Exist
http://webmarketingschool.com/negative-seo-exist/
Last week Matt Cutts said at SMX advanced that negative SEO wasnt a thing. Rand Fishkin asked for evidence it does. Well....... hows this?
As for pinning blame on the author?
Hardly...
Im not debating anything he said, other than calling my name out.
Its not my place to deny OR corroborate any claims against a division that I NEVER worked for, of a company that I no longer work for! ;)
I took the decision then not to out the behaviour - however given that Im targeted in the article I've since slackened my ethics on how to treat the situation.
Thing is, there IS one set of rules already - and thats governed by the google organic results algo which looks at a sites backlink profile as a whole.
If its mainly crap links with no authority then the site will get banned. If its a big brand site with authority and reputation, its really tough from Google's perspective to simply ban that site and all its pages because there are some links of questionable authority pointed at it.
IF they did that, the search results would be a pretty lonely place, and it would be super easy to remove sites positioned above yours in the results!
The only reason I got mentioned, was that I refused to pay money to not have it published, and told the author that blackmail wasnt a great idea.
If someone had attempted to extort you, and were now using your name in this fashion, wouldnt you want to respond?
Im an Expedia employee (inbound marketing director, covering SEO), although Im currently at the end of my notice period. (Im leaving in two weeks).
Also, I worked in the B2B division, nothing to do with the consumer side that this article references.
The author of the post linked above contacted me a couple of days before publishing it, to warn me that he would publish (quote: "damning evidence of expedia spam").
HOWEVER: If I wanted him to not publish it, he would "sell the post to the highest bidder".
That was what prompted me to post this on my personal blog: http://webmarketingschool.com/big-brand-seo-spam/ and for the record, I told him to sling his hook reference to extorting money out of anyone in exchange for not posting stuff about their backlinks.
No doubt that is why I got singled out in the article. You'll notice that at the top I get mentioned as being in charge of this stuff, then right down at the bottom, he mentions that in fact Ive got nothing to do with it.
I'll let you all draw your own conclusions.