kcase
After the trial period expires, all documents are read-only with a small badge in the title bar that you can click on to bring up the in-app purchase choices.
If you read my latest blog post on the subject (linked in my first comment in this thread), you can see full details on how we're offering upgrade discounts to all existing customers, free upgrades for recent purchases, and free trials so new customers can check out the app before they pay—all in the App Store.
I agree that it's sad to lose all our previous reviews, especially as our earlier apps had very high average ratings. But the bigger issue is combating confusion, which leads to bad ratings when people miss a feature that the app actually has, or are confused when a "free" app actually costs money. I'm hopeful that being able to reply to confused customers will help to clear some of that up!
In the case of OmniGraffle 7 the free functionality that it retains after the trial expires is that the app can continue to be used as a free viewer for OmniGraffle documents (in much the same way as people use free PDF viewer apps).
When we first shipped OmniGraffle 7, some people thought that perhaps we'd just managed to slip its free trials past some Apple's reviewer's radar. But we were very careful and intentional about designing the app to follow their guidelines, and we've shipped several updates that have passed review since then--and at the end of the year Apple awarded the app a "Best of 2016" App Store award.
So now that we know for certain that Apple is OK with this approach, we're in the process of bringing this model to the rest of our apps on both Mac and iOS.
I shared more details about this on our blog a few months ago:
https://www.omnigroup.com/blog/providing-the-best-possible-a...
(My preference is to leave the root partition case-insensitive, since some apps require that, but to keep all my data and source code on a case-sensitive partition.)
http://www.omnigroup.com/blog/entry/mac_app_store_or_omnis_o...
As I said in that original post:
"The Mac App Store is the most convenient way to buy our software, letting you purchase, download, and install our apps with just one step, and easily update our apps at the same time as you update other apps you've purchased from the the store.
"But to be clear, the Mac App Store is not the only way to buy our software: we'll continue to offer direct sales and updates through our own website as well. Through our website, we can offer much more flexible terms and options: trial and beta downloads, upgrade pricing, and discounts for volume, bundle, and educational purchases.
"No matter which way you buy our software, you'll be getting the same product: all of our Mac App Store apps are exactly the same as the apps we sell through our website (except for a few minor changes made to work with the store). We'll also keep future updates to our apps in sync—apps you've purchased directly through us will continue to update themselves as they always have, while App Store updates will appear on the App Store (after a slight delay due to the App Store's review process). And either way, you'll have the same great support from our team here at Omni."
There is no requirement that end users be able to do any of this on a platform without becoming licensed developers for that platform. (At the time LGPL was written, many platform vendors charged hundreds or even thousands of dollars for their developer tools.)