jbee
They have expertise in information systems, but are essentially performing a product mgr role in being the expert on what you're building, and who you're building it for. In many internet businesses, information is the product.
Info architects also cop the same criticism and praise as product managers. Jack of all trades, master of none. Not a critical hire because their role can be covered by others. But good ones can make a real difference to the process and the final product.
And, while I agree video is terrible for learning a language, it can be excellent for abstract CS concepts. For example, an expert explaining the design and analysis of algorithms.
Make Your Thing: Tips for Success
The race to create the world’s first, working, circular wave pool
As a surfer already at the beach, it's not in your best interest to tell everyone its pumping. You might call your best mate to tell him to get his arse out of bed. But everyone else you'll be gladly informing some time in the future, about the epic uncrowded session you had.
Instead, think of who benefits telling people when there is surf happening right now. The nearest food shop/cafe would do more trade when the surf is on. Local surf shops too. They might post reports.
They're are also likely to splice the report with their own advertising...
"This report is from 2 hrs ago, hopefully they've all gone in by now"
"I'm an agressive surfer, I'll get waves regardless of how many people are out there"
"I'll hit this at sunrise tomorrow"
I dont see any tip squeezing in this new application method.. thats a worry.