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Ask HN: How Do I Thrive Working with a “Hands-On” Founder?

I just started work as interim CMO on very exciting new marketplace project. The founder and I get along great. He has no ego, 20 years of domain experience, and works with a small team that has been by his side for more than a decade. He defies all the stereotypes, except one--he's extremely hands-on. Too much so.While the founder isn't your "typical" control freak, or a micromanager, per se,...

( Read More... | 1 comment | 2 points | on HN )
Plausible explanations, but the evidence is flimsy at best
Hard to identify with people who find this controversial
Learn from three years of SXSW mistakes, and some epic wins.
I don't know Curata, but Beatrix bills itself as your social media assistant. I'm checking out twibbl.io right now. It's great because it pulls in images along with tweets. Everything else is a total mess right now.
Right now I use Beatrix to automate social media posts on my various channels. Beatrix is nice because they curate highly shareable "evergreen" content. Beatrix offers thought leadership on demand, and supports team members.

Buffer is great, too, because it's easy to share things I've already read. Haven't been using it lately, but I was paying for a subscription for a while.

The issue with agency social media I imagine many people have is that it's a great way to be visible, but social media doesn't track well to ROI. People are "too busy" because they don't see immediate benefit of actively maintaining social media channels beyond exposure. Social media for agencies is a matter of deep not wide.

Re:Users Do the Damnedest Things on Tuesday November 18, 2014 @12:53AM (#8622577)
Great sentiment. Thanks for writing this. Always check your assumptions at the door.

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