Re:SEO hidden text and AJAX
by lloyddobbler on Thursday July 30, 2015 @12:56PM
(#9976296)
Well-said.
As another commenter put it, Indexing != SEO. Google has for years been quite dedicated to sniffing out webspam and penalizing those who use black hat techniques.
You can't hack SEO. It may lead to some temporary gains - but inevitably the house of cards will crumble, and you'll find yourself having burned the domain you built with penalties.
TL;DR - If you hide something on a page, you may in fact be indexed. But in terms of rankings, your content will likely wind up on page 9,743 of the SERPs.
Thanks to the OP for the original article, though - I'm giving a talk on 'SEO for Developers' next month, and this is a great example of false conclusions and how NOT to approach SEO.
As another commenter put it, Indexing != SEO. Google has for years been quite dedicated to sniffing out webspam and penalizing those who use black hat techniques.
You can't hack SEO. It may lead to some temporary gains - but inevitably the house of cards will crumble, and you'll find yourself having burned the domain you built with penalties.
TL;DR - If you hide something on a page, you may in fact be indexed. But in terms of rankings, your content will likely wind up on page 9,743 of the SERPs.
From the horse's mouth: https://support.google.com/webmasters/answer/66353
Thanks to the OP for the original article, though - I'm giving a talk on 'SEO for Developers' next month, and this is a great example of false conclusions and how NOT to approach SEO.