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Re:Google’s product strategy: Make two of everything by BurningFrog on Wednesday July 15, 2015 @11:16AM (#9891711)
One reason that small companies so often beat big ones is that if you have 10 startup teams competing agains one big company team, one of the 10 will probably make the winning product.

So a big company that is open to doing 2-3 similar things at once should be more likely to produce winners.

That said, as an ex Googler, I agree with others here that this is probably more an accident of internal dysfunction than a brilliant strategy. It might still work though.

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