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Re:Web forms design guidelines: an eyetracking study by NathanKP on Sunday December 06, 2009 @12:13AM (#979203)
If a field is optional, give strong consideration to omitting it from the form entirely.

I totally agree. In that case less is more. You want users to go through a sign up form quickly and be able to get started. You can always provide a settings panel on the other side for adding extra, optional information.

By keeping those fields off the signup form you make things easy and fast for new users.

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