"Like" is not the same as "is". For a consumer to be confused, it would be no fault of the speaker, because the speaker expressed themselves correctly. Your argument is that users could misinterpret what is said, willfully ignore the meaning of words. By that standard, I could say "my product has nothing to do with IMAX" and someone could choose to ignore it and say "he said IMAX! It must be IMAX." No court is going to apply such a standard, because it is ludicrous.