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Re:Square Will Name Earvin “Magic” Johnson to Board of Direc... by ianstallings on Wednesday June 17, 2015 @01:49PM (#9733843)
Actually it's probably not just for PR, although that is a benefit. I think this is for his experience dealing with emerging urban markets, and the advice he can give. He has the connections to get square in the door in new places. That's the reason you add board members, not just for PR.
Re:Square Will Name Earvin “Magic” Johnson to Board of Direc... by edwinnathaniel on Wednesday June 17, 2015 @01:51PM (#9733863)
Was going to say this....

Magic Johnson has tons of businesses, connections, and especially urban markets.