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Re:Tell HN: Four (hopefully) unique and useful start-up tips by wisty on Tuesday November 24, 2009 @09:37PM (#960495)
BATNA - Best Alternative To Negotiated Agreement. If you subtly imply that you can walk away and buy elsewhere, then you can talk them down. You lose a bit of time, they lose their commission. If you know what their commission would be (or you can make an educated guess), you can talk them down a long way.

But if you behave as though you must buy there, they have no reason to drop the price.

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