Getting to €20k in MRR in 90 days

Re:Getting to €20k in MRR in 90 days by sillypog on Wednesday May 13, 2015 @12:03PM (#9539945)

Is it recurring revenue if it hasn't recurred yet?

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Re:Getting to €20k in MRR in 90 days by beambot on Wednesday May 13, 2015 @12:12PM (#9540005)

Of course it is... they just don't know the churn rate (or CAC) yet -- both of which are crucial to the recurring revenue value equation.

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Re:Getting to €20k in MRR in 90 days by eonw on Wednesday May 13, 2015 @01:19PM (#9540468)

i would say no, i would call it, "potential recurring income". with only 90 days of data you don't really know how long each customer will stay, without more data you really don't know how many of those will stick around for another month. then again i dont count my eggs before they hatch.

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