Re:Four Years of Success and Failure on the App Store
by clarky07 on Thursday May 07, 2015 @05:40PM
(#9508490)
Yeah so Chomp was a small startup working on app store search that Apple bought. End of June 2012 they did a huge update to the search algorithm, that effected a lot of apps.
One of the biggest changes being that free app downloads were weighted much higher. Until that point, I had only paid apps, and things were going pretty well. Overnight, sales got hit really hard. One thing that I didn't really include in the article, but I'm pretty happy with my ability to deal with those changes as well as I was able to. I started adding free apps, and came back pretty well.
Besides that, these days one needs to setup social media presence, monitor that, be active there as well. And the whole thing of coding, design, marketing... Is these days alot to handle as a one-man-band, doing this on several projects. So yeah, focus, and go for 1-2 projects and develop those really well, and hope for the best. But, I totally understand where you're coming from.