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Ask HN: How to get coverage for a new app

Me and my team will soon launch or first app for iOS. It is basically a native peer-to-peer translation service.

My question is how can we maximize our probability of getting coverage on the day of launch?

Media kit has already been put together along with background info about the app and us.

( 1 comment | 4 points | on HN )
Re:Ask HN: How to get coverage for a new app by canvsly on Tuesday May 05, 2015 @02:12PM (#9493983)
Reach out to journalists for the media you want to be covered in. Be sure to tell them how this service will benefit the audience they are/will be writing for. They are all looking for stories that their readers will find valuable. So pitch your story accordingly. All the best!