They're not looking for trust with companies. They're manipulating public thought so the next wave of laws won't be opposed by any significant percentage of the population. "Oh, terrorism you say? Oh, well ... OK, I guess. You know what's best."

If they were serious, they'd name and shame the supposed terrorist friendly companies, and encourage the public not to do business with them.

This is no different from Joe McCarthy's list of government employees who were communists, which he always waved and never shared. https://en.wikipedia.org/wiki/Joseph_McCarthy

They're not trying to win over the companies, they're trying to put pressure on them by convincing the public that the companies are harming the public's safety.