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Re:Teespring (YC W13) uses social media to sell more than 7M... by puranjay on Saturday April 18, 2015 @03:43AM (#9398640)
With TeeSpring, the only way to win as a seller is to go for scale

I know some internet marketers who will go out and create hundreds of campaigns targeting different interest groups (right from broad categories like 'truckers' to narrow interest groups like Pokemon fans who play Skyrim). Then they'll test them all out on Facebook, throwing in thousands of dollars into the process.

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