Re:elgooG
by darkerside on Wednesday April 01, 2015 @09:34AM
(#9303366)
Yes, now it is too late, since gTLDs have been rolled out in such a haphazard way. Right of first refusal on gTLDs should have been granted to the owner of the most highly trafficked domain (between .com, .org, .net, etc.), or worst case, been auctioned off between parties who already owned that domain on one of the TLDs. That would have meant the primary owner of a gTLD like 'google' would be google.com, instead of a random domain squatter.
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Right of first refusal WAS given to trademark holders. .google is owned by Google, not by some random domain squatter (whatever gave you that idea?). Trademark vetting is part of the ICANN application process for a new gTLD. No one else other than Google would've been allowed to have the .google gTLD. There are plenty of brand name gTLDs that were never delegated simply because that company didn't want it, and no one else could have it.