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Re:Pebble has recaptured the top spot for most-funded projec... by TheBeardKing on Tuesday March 31, 2015 @02:11PM (#9298604)
I think kickstarter modified those rules when they announced Launch Now: https://www.kickstarter.com/blog/introducing-launch-now-and-...

Now companies can just use it as an advertising platform to generate publicity, even if they have to give up a slice of revenue to kickstarter.

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