I suppose it does seem rather easy to criticize people who make that priority unnecessarily expensive watches, though. I can appreciate the craftsmanship that goes into them and will agree it makes for a better watch, but nonetheless one far past the cut-off for diminishing returns.

Honestly, I feel like much of the attention paid to premium smartwatches is rooted in insecurity. Many a blog post about one is a fashion item as much as the watch is; it's meant to communicate that the author can appreciate fine things and is definitely not one of those pragmatic-boring "well actually" types that might write something like the first paragraph. Food for thought, if you found yourself thinking as much while reading it.