Re:Inside the Mad, Mad World of TripAdvisor
by bambax on Monday March 16, 2015 @05:47AM
(#9210566)
It's amazing how the importance and prevalence of Trip Advisor are non-obvious to many hotel managers.
Responding to TP comments usually isn't very high on their priority list, and even lower is actually addressing the problems underlined in those comments.
And then they complain that bookings are going down, and come up with imaginary reasons.
Does Trip Advisor sell "trends" to hotels ("here are where your bookings are going" / "see how your competitors are doing", etc.)? If it doesn't it should -- that would be a big help.
Responding to TP comments usually isn't very high on their priority list, and even lower is actually addressing the problems underlined in those comments.
And then they complain that bookings are going down, and come up with imaginary reasons.
Does Trip Advisor sell "trends" to hotels ("here are where your bookings are going" / "see how your competitors are doing", etc.)? If it doesn't it should -- that would be a big help.