Obviously, this doesn't mean one should disregard security concerns. It's important to engage in good practices, to cultivate a combination of paranoia and attention to detail, to scrutinize suspicious behavior. But even if you do all of these things, modern computer systems have tons of surface area outside of your control. These days, it's unrealistic to demand perfect security from anyone, let alone small businesses.
Instead of being so uncompromising, I think it's better to ask businesses to explain their security policies and practices. Are administrators required to use multi-factor auth? Are backups encrypted, and if so, how? How are passwords hashed? Is data encrypted in transmission, and if so, how? Are server logs shipped to prevent tampering? Answering these questions (and others like them) can give security-conscious customers an idea of the business's expertise, and allow people to use products (or not) accordingly.
1. http://www.forbes.com/sites/andygreenberg/2012/03/23/shoppin...
Well actually, if you think it's OK to expose your user's data because you don't know what you're doing but think you deserve a piece of the startup gold rush pie anyway, it's you who should go live in Somalia and see what becomes of a 'society' of people who just do something with no oversight, skill of knowledge. If the choice is between 'doing it poorly' and 'nothing at all', then you should do 'nothing at all' because your actions affect other people. Basically you say 'screw my users, I can't be bothered to learn things properly but I want money anyway!'. Well, fuck you, you are the cause of all these problems, and you deserve everything that comes to you.
Will you give your little speech about laws and how it's illegal to hack your website and people shouldn't have done it?