How One Stupid Tweet Blew Up Justine Sacco’s Life

Re:How One Stupid Tweet Blew Up Justine Sacco’s Life by Someone1234 on Thursday February 12, 2015 @12:58PM (#9040145)

She tried, very intentionally, to use the social media "machine" to punish what she deemed deviant behaviour, the fact that that same machine turned on her is both unsurprising if you're paying attention, but also a little deserved.

While the original joke was childish, I cannot think of one adult working in any industry who's never said something in a similar vein (or pointing out someone else's phasing might have a double meaning, and so on). It really has nothing to do with gender politics, she was just on a quest and picked up any small examples she could find.

Nobody should have been fired. That's on the employers. However if anyone was going to be fired she deserved it the most, simply because she started this ball rolling on purpose, they were just in the wrong place at the wrong time.

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Re:How One Stupid Tweet Blew Up Justine Sacco’s Life by mercurial on Thursday February 12, 2015 @01:56PM (#9040579)

I can't really blame SendGrid for thinking that a tech evangelist who deliberately publicly shamed a couple of developers over an unfunny private joke is maybe not a good fit. This doesn't justify all the abuse that followed, though.

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Re:How One Stupid Tweet Blew Up Justine Sacco’s Life by Kalium on Thursday February 12, 2015 @01:51PM (#9040546)

Also, her job at the time was as a developer evangelist. The high-profile name-and-shame she had engaged in would have made any developer within a hundred miles hesitant to deal with her at all, making her far less effective at her job.

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