I think you're right. Highly educated, intellectual "nerds" who generally really want to do the "right thing" (however that is defined) are likely to be a lot easier to convert to feminism than, for example, (1) the NFL (2) Kentucky (3) Wall Street (4) Saudi Arabia.

Feminism, as a movement, is aimed at battles it thinks it can win. Nerds who aren't particularly attached to conventional forms of masculinity are already partly won over.