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Re:Does Sponsoring Daring Fireball Work? by programminggeek on Monday January 26, 2015 @11:40PM (#8951274)
I think his model works well for his blog. Not all blogs work well with this model and it doesn't necessarily scale well to a large news org.

For what he does and how he does it, this is a cool model for both him, his audience, and apparently the advertisers.

Re:Does Sponsoring Daring Fireball Work? by dazne on Tuesday January 27, 2015 @06:58AM (#8952590)
Yes. Couldn't agree more. There're other bloggers in the tech/culture space like Jason Kottke of kottke.org, and Jim Dalrymple of The Loop, who make far less from advertising/sponsorships than Daring Fireball.