It was from the New York Times [1] they asked Steve about the Kindle reader.
> “It doesn’t matter how good or bad the product is, the fact is that people don’t read anymore,” he said. “Forty percent of the people in the U.S. read one book or less last year. The whole conception is flawed at the top because people don’t read anymore.”
[1] - http://bits.blogs.nytimes.com/2008/01/15/the-passion-of-stev...
Source on this? As a general statement that sounds kind of ridiculous. I would have thought people are reading more than ever considering how much of the internet is text. Also a little strange considering Apple runs a bookstore.