I dunno. At a low level, piracy is just copying bits. It just so happens that certain bits contain some people's "intellectual property". If we concede that this makes sense and want to fight a losing battle anyway, it becomes a philosophical line-drawing fiesta about the bits you're copying. I propose instead that it's futile for people to try and monetize a certain sequence of bits given a certain interpretation. Then the natural conclusion is to move toward services, like free-to-play games or streaming products where the actual "bits on sale" are free, but the "action of using those bits to bring in the bits you want" is what costs money, rather than whatever the actual bits are.