I'm at work, so I can't access your link. I don't know what you were getting at.

I do know that if you think that failure is an option, the probability that you use that option increases dramatically. I'm not trying to use some new age self-help B.S. (well maybe just a little), I'm just suggesting that "state of mind" is critical when taking on difficult projects. Almost everyone I know who has accomplished anything big (including myself) had many opportunities to quit. Failure would have been easy. In fact, for a lot of software projects, there are many times when the whole thing looks hopeless, often right before a great demo or big sale.

I didn't care for OP's easy embrace of "failure" and tried to describe why. I hope that's what came across.