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Re:Brands Are Wasting Money on Facebook and Twitter, Forrest... by seanp2k2 on Thursday November 20, 2014 @12:50AM (#8634590)
Fat finger effect? http://www.businessinsider.com/error-rate-for-mobile-ad-fat-...

There was also a post a while back here on HN about ridiculous Facebook click-through rates with the same kind of 1-second time-on-site stats. I forgot what the cause was.

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