Uber also practiced ordering and canceling rides with a competitor (Gett) in order to recruit their drivers (and possibly to act as a denial of service attack). This was discovered and the company disavowed the practice as that of a rogue group of employees.

... And then later in the year was caught doing it again, except this time to Lyft.

At this point their public statements on what their company's views or approaches are is entirely useless. Uber has proven multiple times that their statements aren't just typical PR spin, but tread directly into bald-faced lies.