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Re:Google Inbox by Chevalier on Wednesday October 22, 2014 @01:32PM (#8493846)
I usually get annoyed by too-hip advertising. But I think it makes sense here. Inbox is designed for mobile use, on the go, for a diverse array of tasks. Young urban people fit that demographic a lot more than a suburban commuter would, since that lifestyle comes with a pretty set routine and a limited variety of schedules.

Such ads make less sense when you have too-happy hipsters dancing in a park about the latest Windows edition, admittedly. But showing ads in the context of their use and probable demographic seems reasonable.

Re:Google Inbox by smacktoward on Wednesday October 22, 2014 @02:04PM (#8494092)
Is there any tech product today whose creators would say it is not "designed for mobile use, on the go, for a diverse array of tasks"?

> Young urban people fit that demographic a lot more than a suburban commuter would, since that lifestyle comes with a pretty set routine and a limited variety of schedules

Yeah, no way a person with three kids and a full-time job has a hectic schedule.

Re:Google Inbox by aragot on Wednesday October 22, 2014 @01:47PM (#8493945)
Indeed, the video got me thinking that they've probably done a lot of user testing already and they're confident to market it past the HN-type of people.

It also looks so confident that I thought I (31 years old) wasn't in their demographics anymore, and given I'm used to a Gmail interface which was invented in 2006, it may soon be going out of the door, but that's an inner fear of me which is talking.