in my experience (which isn't the sum-total of all human experience), our OLAP queries have a bottleneck at the fiber interconnect between the storage controller and the OS. cpu still isn't the problem for our OLAP systems.
your point that great strides have been made in storage such that we could be back at cpu as a bottleneck is well taken though.
For OLTP queries, particularly with working-set > RAM or lots of writes, your disk I/O is probably the bottleneck (probably your IOPS, actually, which is why SSD can be so valuable). Pretty sure they're not targeting that use-case though!