Re:How to double your app's downloads with keyword optimization
by chrismoen on Thursday October 09, 2014 @07:56AM
(#8431820)
How much does a keyword in the title actually matter in ASO?
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Re:How to double your app's downloads with keyword optimization
by mrborgen on Thursday October 09, 2014 @08:07AM
(#8431868)
It matters quite a lot. More than the regular keywords. Therefore you should squeeze a few of the most important keywords in the apps title. But it shouldn't get to spammy, as I have a feeling that that scares people away.
If you have an exact match (i.e. "music maker") between search and title, you chances of ranking high increases significantly.