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Re:Google’s Deal for Polar Shows It Has Not Given Up on Google+ by gorner on Thursday September 11, 2014 @03:16PM (#8304559)
I figured it might have been the Toronto-based Polar (né Polar Mobile, now focused on Web native ad platforms): http://polar.me/

Too many Polars out there right now.

Re:Google’s Deal for Polar Shows It Has Not Given Up on Google+ by acheron on Thursday September 11, 2014 @03:39PM (#8304691)
Could've been Polar soda. http://www.polarbev.com/