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A comment on Mint Is Yodlee’s YouTube . Parent comment

Re: Mint Is Yodlee’s YouTube by varaon on Friday September 18, 2009 @09:22AM (#830192)
The problem is that Mint already has a head start, is well-designed, and actively developed. Intuit had nothing like Mint, which made it easier for them to compete. Any Mint competitor will have to outdo them and/or fill a different niche.

edit:spelling

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Re: Mint Is Yodlee’s YouTube by cdr on Friday September 18, 2009 @10:08AM (#830265)
Mint is likely going to rot, though, once most of the original people leave. That should give more than enough room to catch up. The hardest thing to fight will probably be the name recognition.
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Re: Mint Is Yodlee’s YouTube by 10ren on Friday September 18, 2009 @01:19PM (#830659)
The name recognition of "Intuit" or "Mint"?

The former stands for a desktop version; the latter is probably known only by a small minority of the total mass-market (it's still a barrier though, I agree)

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Re: Mint Is Yodlee’s YouTube by cdr on Friday September 18, 2009 @03:32PM (#830984)
Both. Mint is by far the best known name in the segment, and now it has Intuit's name and dollars to push it.
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Re: Mint Is Yodlee’s YouTube by tortilla on Friday September 18, 2009 @12:04PM (#830502)
But since so many people detest Intuit, maybe a challenger has a better chance than if they were competing directly with an independent Mint?
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