Re:How Car Companies Are Trying to Win Back Millennials
by throwaway234 on Wednesday September 03, 2014 @08:04PM
(#8266093)
As a millennial in SoCal, I think it's safe to say we need cars. But we don't buy new cars because they have iPhone docks, we buy used cars because we can afford them.
Not sure how this article could not mention student loans once. We are disenchanted by the idea of more monthly payments and debt. This issue seems much more economic than a blanket 'cars aren't cool anymore' attitude.
I can see this not working as well in a place like LA due to sheer size, but it's perfect in SF.