If it uses a mechanism like CardSpace (http://en.wikipedia.org/wiki/Windows_CardSpace) had:
=> I own my own data (client-side encryption on my client)
=> I consent to others accessing my reputation. Note that access means others can see, not get a copy of, and not keep.
=> I can withhold my reputation completely, or delete it at will.
In such a world, as Airbnb for example, I might make it easier for someone willing to share their reputation to rent a room. A non-existing or withheld reputation might require other checks (like a credit check), or verifiable references, for instance.
If thought through this might have uses. Primarily I'd need to know that it abides by the 7 laws of identity (http://technet.microsoft.com/en-us/magazine/2006.07.7laws.as...). A lot of this technology exists. CardSpace is one example of a client app (I wouldn't use a web app to manage my reputation, but would be ok to use a service to let others leave feedback about me). Attribute provisioning in identity federation is another, and could be used as a mechanism to check someone's reputation, or to give feedback.
Count me out.