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Re:Yahoo Is Buying Mobile Analytics Firm Flurry For North Of... by greatjones on Monday July 21, 2014 @06:38PM (#8066436)
I've used the iOS SDK for both in beta deployed apps, and prefer Flurry due to their more flexible custom events. With Google, a custom event has four fields (string, string, string, number), limiting how much you can capture for an event. Flurry allows up to ten, with data types of your choosing.

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