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Re:At The Washington Post, Jeff Bezos has the paper thinking... by cgh on Monday July 14, 2014 @01:36PM (#8032096)
The Economist's subscriptions are growing and their online offering is apparently profitable. Their strategy is simple: assume the reader is smart, write well and use appropriate humour.
Re:At The Washington Post, Jeff Bezos has the paper thinking... by selectodude on Monday July 14, 2014 @02:26PM (#8032373)
They're profitable because it's an expensive magazine read almost exclusively by high net worth individuals. Their subscription numbers are sub 2 million worldwide.
Re:At The Washington Post, Jeff Bezos has the paper thinking... by cgh on Monday July 14, 2014 @06:09PM (#8033566)
Correct. I don't understand your point though. Mine was that they are a profitable news source with a discernable strategy.
Re:At The Washington Post, Jeff Bezos has the paper thinking... by marincounty on Monday July 14, 2014 @04:34PM (#8033063)
Yea, I agree--
Re:At The Washington Post, Jeff Bezos has the paper thinking... by hkmurakami on Monday July 14, 2014 @02:42PM (#8032482)
how many papers can survive with that strategy though? Our family has subscriptions to the WSJ and Economist, but we have no plans to subscribe to either the NYT, SFC, or the Post. If this is the only demographic that can be profitably targeted with this strategy, then only a few can survive.