What's going on with Bruce Schneier's Blog?

Posted by grossvogel on Wednesday July 09, 2014 @12:54PM
from the self-post dept.

Since Monday, Bruce Schneier's blog has come to resemble a security-oriented BuzzFeed, with titles like "NSA Employee Flees to Hong Kong -- You Won't Believe What Happens Next."

Is this a social experiment? A joke? A serious attempt to expand readership?

https://www.schneier.com/

( 5 comments | 14 points | on HN )

Re:What's going on with Bruce Schneier's Blog? by runjake on Wednesday July 09, 2014 @02:12PM (#8011294)

I think that Hong Kong title is meant to be sarcastic. He was probably feeling ornery that day.

Honestly, the only difference I notice is a new look.

[ Parent | on HN ]

Re:What's going on with Bruce Schneier's Blog? by grossvogel on Wednesday July 09, 2014 @12:56PM (#8010713)

Clickable: https://www.schneier.com/

[ Parent | on HN ]

Re:What's going on with Bruce Schneier's Blog? by jojodoe on Wednesday July 09, 2014 @01:31PM (#8010950)

Ironic, since he's bashed articles in the past for titles that employed these exact tactics

[ Parent | on HN ]

Re:What's going on with Bruce Schneier's Blog? by chuck8088 on Wednesday July 09, 2014 @01:14PM (#8010831)

SEO at it's finest. Bruce has bills to pay ya know.

[ Parent | on HN ]

Re:What's going on with Bruce Schneier's Blog? by zem on Wednesday July 09, 2014 @05:42PM (#8012396)

he's very clearly having a bit of fun by mocking buzzfeed and its ilk. nothing wrong with that.

[ Parent | on HN ]