Re:Marketing your startup: What's on your checklist?
by alphagenerator on Tuesday July 08, 2014 @11:12AM
(#8004880)
What if you had used a freemium model and delivered your product as a free app with IAP or ads and such? Or was the market too small in such a case?
The product I created was a tool for a small niche of artists (of which I was a part). It solved a major problem I had, and I knew that others had the same problem. I even ran it by a few other artists and they loved the idea. What I failed to validate was whether they'd pay for the service. As it turns out, most artists in this niche can't afford to pay even $18/month for a service, and they're just as happy using a manual alternative.