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A comment on Brand engagement is plummeting on Facebook. Parent comment

Re:Brand engagement is plummeting on Facebook by wldcordeiro on Monday June 16, 2014 @01:24AM (#7897524)
Depending on the brand some people like to see updates from them. Of course this isn't true for all brands and like batiudrami said people get tired of how often many brands post updates.
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Re:Brand engagement is plummeting on Facebook by dohertyjf on Monday June 16, 2014 @01:32AM (#7897546)
Ultimately AS a marketer, I'd agree that the point is to sell you something when you like my brand. It's inherently self-serving, but that doesn't mean that a brand can't bring you joy and satisfaction through their interactions with you online.

IE I like GoPro on Facebook. Ultimately they want me to buy a $400 camera and all the accessories, but they also inspire me with images and photos to get me outdoors enjoying things I also love.

So...complicated thoughts are complicated.

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