Most people still can't actually route IPv6 over their tubes without going through a tunnel broker. At least for home, small office, and companies that aren't tech heavy, it's still firmly in the neckbeard camp.
What we have not quite reached yet is the point where IPv4 addresses are really expensive. You still get one with every VPS you sign up for and with every home connection. Once that can no longer be done, IPv6 will become standard pretty much across the board, starting in Step 3 and 4.
However, just checked last night and discovered that they'd added a new feature that would tell you when your CMTS was IPv6 ready, and it turns out that they've finally upgraded me. I could finally switch off my tunnel and use a real, routable address. Woo!