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A comment on Google is Breaking the Internet. Parent comment
Some entities might try to say it is six of one & a half dozen of the other, http://www.seobook.com/brand-vs-affiliate-vs-spam but those same entities do not view their own affiliate marketing efforts as spam, even when they are pure spam http://www.seobook.com/google-lends-a-helping-hand
Look at the cloaked affiliate YouTube links to iTunes on music videos. And Google has invested in Viglink, RetailMeNot, etc.
In addition to those types of investments, it was Google's ad programs which funded entities like Mahalo & eHow.
There are zero affiliates which have made as much off affiliate marketing as Google has.
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Some entities might try to say it is six of one & a half dozen of the other, http://www.seobook.com/brand-vs-affiliate-vs-spam but those same entities do not view their own affiliate marketing efforts as spam, even when they are pure spam http://www.seobook.com/google-lends-a-helping-hand
Look at the cloaked affiliate YouTube links to iTunes on music videos. And Google has invested in Viglink, RetailMeNot, etc.
In addition to those types of investments, it was Google's ad programs which funded entities like Mahalo & eHow.
There are zero affiliates which have made as much off affiliate marketing as Google has.