I'm starting to work on a marketing tool which will be a combination of displaying popups like Bounce Exchange(http://bounceexchange.com/) and Tweetganic(http://www.tweetganic.com/) or http://snip.ly/.

Currently Social Media Management tools like Hootsuite provide a link shortner so it's relatively easier for them to integrate a service like http://snip.ly/ however they don't.

The product I'm thinking to create will allow anyone to manage, split test their pop ups and promote themselves using a service like snip.ly. An analytics module will accompany the product so all the data can be meaningfully used to enhance the campaigns.

Hope I was able to clearly explain my idea. Would detail out some more if anyone is interested.