Re:Busting the small startups can't A/B test myth
by marcosdumay on Tuesday April 15, 2014 @01:18PM
(#7593019)
You don't do things for tests. You do the tests because you want to change something.
That said, the kind of results startups could get by tests are usually obvious at the balance sheet (or some other big metric) anyway, without any kind of formalization. If you have one of the rare situations where it isn't, go ahead and do a formal test, but I wouldn't recommend anybody to lose some sleep over it.
That said, the kind of results startups could get by tests are usually obvious at the balance sheet (or some other big metric) anyway, without any kind of formalization. If you have one of the rare situations where it isn't, go ahead and do a formal test, but I wouldn't recommend anybody to lose some sleep over it.