I feel like Inside is mostly a response to summly. Calicanis basically said, "this computer-generated content doesn't work well, I'll do the same thing by paying reporters.

But I feel like that misses the larger point. We're all instantly connected and publishing now, and realistically every single person can act as an editor, fact-checker and reporter; it doesn't make sense that we still use the same model as we did in the 1800s to create news.

Basically, we think we can create a world where news is entirely controlled by everyday people, and not governments or corporations.